Yesterday evening I took part in my first Facebook live with Sam Burgess over in the Small and Mighty Business Community Facebook group. I was nervous and thought that I would write a short post about my experience and what I did to prepare and how I found it and what sort of response I’ve had so far.
All of the Co’s over on Small and Mighty Co will be taking part in a live with Sam and I thought I better volunteer to be the first one as I really didn’t want to have more time to get nervous. I also really like video content like this and want to get comfortable with it as I see it as a big part of my own social media strategy. I hope that it will help my audience and if they want more bespoke help maybe they would consider my services.
Before the live
To prepare I thought I needed to get more comfortable in front of the camera, so I set myself a challenge to appear on Instagram stories every day for 30 days. Sam has said before that it takes 30 days to create a habit so I thought I would give it a go. I didn’t make it all the way to the end but it really helped me. I did it for 8 or 9 days and the first week I had around 30-40 takes per day, it was terrible, but I got lots of support for giving it a go and it was really lovely and encouraged me to do it again the next day. Already by day 7 I thought that it was easier, I didn’t need to mentally prepare myself for quite so long. This is partly the reason why I stopped, I didn't’ want to post something just because I felt like I had to, I wanted to post when I have something to say, and since I achieved my goal to not feel so terrible about showing up on stories I decided to only post on days I have something to say going forward.
The week before the live Sam and I had a video call to discuss what to talk about during the live, this was before we had many questions so we discussed what types of questions might come up and how to best answer them.
I then moved onto the Facebook group, I asked everyone what questions they had and to share their websites or Instagram handles, this really helped me prepare for what might come up during the conversation. I wrote down everyone’s questions and what their businesses were, I researched them all a little bit and made some notes. This helped me figure out who I was going to be talking to. I wrote detailed answers to each question and I studied them, even though I knew all the information and could have talked about them until the cows came home, I wanted to try to avoid silences and make sure I gave the most relevant information. I knew that I wouldn’t use this word for word, but it gave me comfort knowing that I had the information there just in case.