Online courses
Summer Sessions - 3 workshops to help you grow with ease this summer are now available - find out more
You keep telling yourself you’ll work on your wholesale outreach ...
But somehow, it always gets pushed down the list.
You want to send more pitches, but you’re not sure what to say
You want to follow up, but you don’t want to be annoying.
You want consistent wholesale growth, but without spending hours figuring it out on your own.
That’s exactly what these Summer Sessions are for.
This is your time to take action.
These are not passive workshops where you just listen and learn.
You’ll do the work inside the session, so you leave each time with real progress made.
Each 75-minute workshop includes a short training, group practice, and an implementation session so you can apply what you’ve learned on the spot.
Whether you join one or all three, you’ll leave feeling more confident, clear, and accomplished, with your wholesale to-dos actually ticked off.
Choose your sessions
Pick and mix the sessions that suit your needs, or come to all three for the full experience.
Each workshop is £48, or save with the full bundle: all three for just £97.
You’ll get:
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A replay for every session you sign up for
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Downloadable resources and real-time implementation time
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Confidence, clarity, and a wholesale strategy that works all summer long
SUMMER SESSION 1
How buyers think, and what makes them say YES!
Tuesday 1st July, 9:30 AM UK
If you don’t understand how retail buyers think, selling wholesale can feel confusing, overwhelming, and unpredictable.
In this first Summer Session, we’ll step into your buyer’s shoes, and uncover exactly what helps them feel confident saying yes to your products.
You’ll learn:
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What buyers actually care about (and what questions they’re always asking themselves)
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How to see your products through a buyer’s lens, instead of your own
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The three key things every buyer needs to feel safe placing an order
You’ll leave this session with:
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A stronger understanding of what drives wholesale decisions
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Fresh insights from reviewing your products through a buyer’s eyes
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3 ready-to-go pitch paragraphs you can start using in your emails, line sheets or sales conversations
This workshop lays the foundation for every pitch you’ll write, and every stockist relationship you’ll build.
Once you start seeing your wholesale offer the way buyers do, selling becomes much more predictable, less overwhelming, and far more enjoyable.
BONUS: You’ll get my 50 Lessons I’ve Learned Selling to Retail Buyers, taken from 17+ years of real sales conversations
SUMMER SESSION 2
The Pitch Formula: Send Emails That Get Responses
Tuesday 8th July, 9:30 AM UK
Even when a buyer seems interested, it doesn’t always turn into an order, and that can leave you second-guessing your pitch, or wondering if your products are even right for wholesale.
In this Summer Session, we’ll unpack exactly what helps buyers feel confident saying yes, and what often quietly holds them back, even when they love your products.
You’ll learn:
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What makes buyers feel safe, ready, and excited to place that first order
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What quietly blocks sales (and how to avoid common pitfalls)
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How to write a pitch that’s clear, buyer-focused, and that sells
You’ll leave this session with:
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A simple pitch formula you can reuse again and again
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A draft email pitch tailored to your brand and bestsellers
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More clarity and confidence in how to introduce your wholesale offer
This is where your wholesale starts to feel less like guesswork, and much more like a repeatable system.
BONUS: You’ll get copy-and-paste email templates, real examples, and formulas to help you create multiple versions of your pitch for different buyers.
SUMMER SESSION 3
The Follow-Up Formula: Build Trust and Turn Conversations into Orders
Tuesday 15th July, 9:30 AM UK
The first email is just the start.
In this final Summer Session, you’ll learn how to stay visible, build trust with buyers, and follow up in a way that feels natural, without feeling pushy or awkward.
Because buyers don’t always say yes after the first pitch. Often, they just need more time, confidence, and a few gentle reminders that you’re still there.
You’ll learn:
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What actually builds trust with retail buyers
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Why staying visible (without chasing) helps turn interest into orders
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The 5 simple follow-up topics you can rotate year-round
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How to keep conversations warm and avoid “they ghosted me” moments
You’ll leave this session with:
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A simple repeatable follow-up plan you can start using right away
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5 personalised follow-up topics tailored to your business
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1 real pitch or follow-up email drafted and ready to send
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A system to keep your wholesale pipeline moving — even when buyers need a little time
Because wholesale isn’t built on one perfect pitch.
It’s built on simple, steady follow-up that helps buyers feel ready to say yes.
BONUS: You’ll get a download with 46 Reasons To Follow Up so you don’t run out of things to say.
Who These Are For
These workshops are for you if:
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You’re already selling wholesale, even just a little, and want more consistent results
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You’ve pitched before (maybe even have stockists!) but need better systems and more confidence
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You’re not new to wholesale, but it still feels hard to stay consistent
You’re time-poor, and want support taking real action now
Not for beginners?
If you’re brand new to wholesale or still figuring out pricing and range planning, my 'Start to Wholesale' course is the better fit.
These Summer Sessions are designed for business owners who are ready to grow, they just need support taking the next step.
FAQs:
Q: Do I need to attend live?
Nope! You’ll get the replay after each session, so you can catch up anytime.
Q: Can I join just one workshop?
Yes! Each one stands on its own, but they also build on each other, so you’ll get the most benefit from attending all three.
Q: Are these for beginners?
These are best suited for product-based business owners who already have some experience with wholesale. If you’re still learning how wholesale works, check out Start to Wholesale.
Q: I’ve done Sales Growth Lab, will I learn anything new?
These sessions are a great refresher if you want accountability and space to actually take action on what you’ve learned.
Hello, I'm Therese
I’ve been in sales for over 17 years, working with everyone from high street giants like John Lewis, Liberty, and Selfridges, to literally thousands of incredible independents across the UK and worldwide.
These days, I help small product-based business owners how to grow their wholesale in a way that feels clear, doable, and genuinely aligned with who they are, especially if you’re someone who hates the idea of being pushy or salesy.
I’m an introvert, English is my second language, and I’m dyslexic, so if the idea of writing sales emails, pitching to shops, or following up makes you want to hide under your desk, I promise: I’ve been there too.
What I’ve learned (and what I teach) is that you don’t need to be loud, slick, or have a huge range to be successful at wholesale. You just need a clear message, structure, and a process that works with your personality, not against it.
That’s what these Summer Sessions are about. No fluff, no overwhelm, real strategy and time to get the work done together.
These workshops are new, so here are a couple of recent student results
We not have 12 stockists
"Before working with Therese, wholesale felt like an unknown. I had no idea where to start and felt like everyone else knew what they were doing. Last summer, I took Start to Wholesale, which gave me the structure and knowledge I needed to price our products and create our wholesale catalogue. It broke the process down into really manageable steps and made wholesale feel achievable rather than intimidating.
After that, I joined Sales Growth Lab to keep building momentum. I'm still in the program, and I'm proud to say that we now have 12 stockists. This year, we are set to triple our wholesale sales.
The most helpful part of working with Therese has been the combination of actionable advice, mindset support, and genuine encouragement. She makes wholesale feel human, not salesy, and that’s exactly what I needed to succeed.”
Charlotte - Another Loop
Stationery Business
From 0 to 21 stockists in 6-months
“I had a good idea of what I wanted to create. I’d never done wholesale before, and I was trying to prepare for my first trade show with zero experience and zero stockists. I followed the steps in Start to Wholesale and then joined Sales Growth Lab, and six months later, I’ve got 21 amazing stockists and a presence on Faire.”
Melissa from By Meloo
Card and print publisher
SIGN ME UP!
Summer Sessions
Pick your session, you will be given the option to upgrade to all 3.
One session - £48 including VAT
All three sessions £97 including VAT
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